After seven years, hundreds of projects, and many happy clients later, we wanted to celebrate VM ID’s birthday and share our top three most popular tips for visual merchandising newbies!
Read MoreHere’s how a well-thought-out space plan can guide customers seamlessly around your store, leading to increased sales and satisfaction!
Read MoreHere’s how you can create compelling visual merchandising presentations in your retail store without breaking the bank!
Read MoreHere’s how you can maximize your retail efforts while implementing visual merchandising standards that work best for your business and brand image!
Read MoreHere are four of our most fool-proof tips to make your e-commerce shop stand out online!
Read MoreHere are the questions all product-based businesses should ask themselves when applying to sell their goods in a physical space!
Read MoreLooking to prevent staleness and irrelevance in your space? Read through our blog post and follow the Visual Merchandising Cycle!
Read MorePreparing your retail store for the holidays? We’ll walk you through our personal visual merchandising suggestions for getting your store ready for every holiday phase and beyond!
Read MoreOctober means the exit of “Back to School” and the transition to Fall, Thanksgiving, Halloween, and early sightings of the Holiday season! But with so many themes in one month, does it make sense for retailers to represent every holiday in their stories? Here are 12 ways to find out which holidays you should prioritize in your business!
Read MoreDon't let budget constraints or time limitations deter you from showcasing your products with pride and integrity! In our blog post, we’ll share our top tips and tricks to help you increase the perceived value of your products.
Read MoreAvoid “Display Fatigue” and freshen up your retail presentations by following these general guidelines for your ongoing Visual Merchandising operations!
Read MoreWe may know what we need to do for ideal retail visual merchandising presentations, but find ourselves short of being able to achieve it. After all, we are human, and life brings all sorts of challenges, resulting in facing shortages in key resources. These resource shortages may be time, energy, manpower, space, and/or budget.
Let’s talk about our favourite top 5 hacks to cheat Visual Merchandising when we are low in any of the above!
Read MoreWe may know what we need to do for ideal retail visual merchandising presentations, but find ourselves short of being able to achieve it. After all, we are human, and life brings all sorts of challenges, resulting in facing shortages in key resources. These resource shortages may be time, energy, manpower, space, and/or budget.
Let’s talk about our favourite top 5 hacks to cheat Visual Merchandising when we are low in any of the above!
Read More
After working in the retail industry for 15+ years, I have personally run into my own unique set of opportunities and common misses in the Visual Merchandising world. Here are those opportunities and misses, and how I believe you should take advantage of them if I was in your shoes!
Read More
In Visual Merchandising, there are two types of presentation styles that speak to the wants and needs of customers: Lifestyle and Commodity-Driven Merchandising. In this blog post, we’ll dive into details about the benefits of each presentation style so you can understand why they matter in your annual sales and marketing plan, and how they can improve your customers’ overall shopping experience.
Read More
When some people hear the words “visual merchandising,” they usually get confused or flustered. They may know it's an important retail term, but not sure exactly what it is, how to do it well, or where to even start. Let’s start here!
Read MoreThis is the fight between what is practical (and safe) in a domestic setting vs. how you would love to stage something for the sake of presentation. Keep in mind: in a store, the visuals should tie into boosting sales. In a domestic setting, since this does not apply, it’s more about romancing the setting for your own visual pleasure.
Read MoreSo if VM ID is in reference to a Visual Merchandising identity, what does that mean exactly? Similar to how a logo is the label of a brand image, the visual merchandising is also a part of its culture. Whether there are multiple locations that need a common thread or a single store needs to reinforce its brand image, visual merchandising impacts the customer’s perception of how established the brand is, how shoppable the store is, the value of the products, and its supports of its operational needs.
Read More